- Frequently Asked Questions -

Because people are on Instagram/Facebook, we focus on that channel and then crosspost as needed to other social media. We monitor your social media platforms for any comments or mentions. We report primarily Instagram/Facebook campaign performance and activity.

Yes, but the effect depends on the type of business. Social Media works best with customer-facing businesses with a high base of customers such as professional services, restaurants, and other food-related businesses. It can work for B2B as a way to legitimize the business and reach new customers.

Your customers are looking for you on Facebook and other social media channels. Businesses that are not found in these channels are trusted less. At the very least you need a social media presence in order to increase your authority within your location and to be seen as an expert in your niche.

Our Social Media specialists are all certified. We tie your social media posts and hashtags into your overall marketing goals. We'll take care of your social media, front to back, so you don't have to worry about it.

You do. We help you create an ad account within Facebook that we can be granted permissions use. We will discuss a reasonable ad budget to meet your goals.

Each post we create for your business consists of original images and copy created specifically based on your business' brand and personality. We do not recycle posts - we create original content for you every time.

Local SEO ensures that your business can be easily searched and found by the most relevant customers to your business, the people living near your business. We make sure you're listed in the various directories relevant to your business and in key directories used such as Google My Business, Yelp, and Bing Local.

First, we make sure that your website is relevant to the business and location you are targeting through implementation of local schema, on-page optimization, and content creation. We also implement Google tools into your website such as Google Analytics and Google Tag Manager to allow you to track the success of your campaign. Finally, we work monthly on your directory listings and link building through manual directory submission and blog outreach.

We only guarantee the work, not the rankings. While we will work to ensure that your business has the best keyword selection and strategy, competition, industry movements, and Google Updates can and will affect the results of your SEO Campaign.

We recommend packages depending on how difficult it is to rank for that keyword in your location and the competition you have for that keyword. Generally, we advise starting with Local Silver. Please talk to us more to discuss options.

SEO is a separate package. But here's the great news: our websites are built for SEO! This means your website can start ranking once we launch your website and implement our SEO strategy.

Our web design packages only cover the build and launch of your website, as well as support following the launch. We do offer hosting as an add-on to the service. It's safe, secure, and completely managed, so there's less you have to worry about.

We strongly discourage accessing the website during its development. Our team will turn over the credentials once done, so you can have a final walkthrough and provide approval before launching.

This depends on your package. It also depends on how quickly your content is available to us.

Our website packages do not include content or images. We can put together a content package costing for you after we outline your website framework. Our team can also provide you with optimized, targeted content to help your website rank following its launch.

PPC is a strategy that directs paid traffic to your website through an ad. SEO directs traffic from organic search results. In PPC, you pay for each click on your ad, while traffic is free on SEO. Your ad will also only appear in the results when the search is relevant to your business.

Our PPC packages cover keyword research, landing page analysis and building, reporting, and consultation from our experts. We also provide two types of ad campaigns – AdWords and Remarketing on Google Display Network – to help you maximize your online presence.

PPC is the best strategy to utilize when you want to target the right customers at the right time, generating leads right away. This is also ideal if you’re looking for immediate results and quick returns, as it takes longer to rank on organic search.

Definitely! PPC does not rely on Google search algorithms, unlike in SEO. Your rankings on paid ads depend on your ad spend, quality score, content relevancy, and several other factors.

Yes! You can use the same keywords as your competitors. This is especially beneficial for new businesses because you want to increase your chances of being found by customers who are searching for products or services offered by the competition.

Your ads will undergo a review process by Google, which may take a day. But some ads can run and appear in a matter of hours even while being reviewed.